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DIGITAL COMPETENCIES OF PERSONNEL AS A FACTOR IN THE DEVELOPMENT OF REGIONAL ENTERPRISES

https://doi.org/10.24412/2225-8264-2025-1-917

Abstract

The article examines the impact of technological development of regions on the need for human resources. Based on the analysis of statistical data, analytical information, ratings and a review of published materials, it was revealed that socio-economic development and the introduction of digital solutions in the region form the need for personnel with digital competencies. The authors substantiate that the key factors in the success of the implementation of innovations are the digital skills of personnel and their ability to adapt to new technologies. It has been proven that small and medium-sized regional enterprises are inferior to large ones in the implementation of new technologies, not only due to the lack of sufficient financial resources, but also due to an insufficient number of qualified applicants for vacancies, since many prefer to get a job at large enterprises or move to megacities. To solve the problems of a shortage of qualified personnel, it is necessary to implement programs to forecast needs in promising and in-demand areas of specialist training, add practice-oriented programs in education, and conduct ongoing monitoring of graduates’ employment. It is necessary to develop tools for state regulation of interactions between the regional education system and the labor sphere, functioning on a digital basis.

About the Authors

M. V. Kivarina
Yaroslav the Wise Novgorod State University
Russian Federation

Maria V. Kivarina, Doctor of Economics, Professor



G. D. Batorshina
Financial University under the Government of the Russian Federation
Russian Federation

Batorshina Galiya D., Associate Professor



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Review

For citations:


Kivarina M.V., Batorshina G.D. DIGITAL COMPETENCIES OF PERSONNEL AS A FACTOR IN THE DEVELOPMENT OF REGIONAL ENTERPRISES. Herald of Siberian Institute of Business and Information Technologies. 2025;14(1):51-56. (In Russ.) https://doi.org/10.24412/2225-8264-2025-1-917

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ISSN 2225-8264 (Print)