For citations:

Sapozhnikov P.A., Mamontov S.A. DIGITAL PROMOTIONAL TOOLS USAGE IN SMALL BUSINESS EFFICIENCY FORECASTING IN ACCORDANCE WITH A COMPANY’S INTEGRATION INTO DARA-DRIVEN CULTURE. Herald of Siberian Institute of Business and Information Technologies. 2023;12(3):138-143. (In Russ.) https://doi.org/10.24412/2225-8264-2023-3-138-143